2011年6月2日星期四

Gucci for UNICEF "Sukey" Tote: Sukey Saves the Day


Year after year, the Home of Gucci has shown dedication in its support of UNICEF's Schools for Africa project. This initiative, whose mission would be to give needy African children the chance for a quality education, has been of great significance to Gucci for the past seven years. Beginning in 2005, Gucci's commitment to UNICEF has resulted in donations of over $9 million dollars, making it the largest corporate donor to the Schools for Africa project.

Each year, 25% of the retail sales of a specially chosen item are donated to this meaningful cause, and this year is no disappointment. Creative Director, Frida Giannini, has taken the bestselling "Sukey" bag and designed an updated version. It functions the enduring 1935 Diamante motif embossed on dark chocolate brown calfskin. A hand waxing technique gives the bag a vintage look, and with delicate hardware (and also the ever-beloved insignia) it's both classic and contemporary. This is really a carryall that works for everybody - and understanding a portion of your dollars are going to such a worthy cause makes it a fulfilling buy. Gucci is putting their best foot forward for a fantastic organization by reinventing a classic, and I can't believe of a much better method to show support than by wearing it on your arm! At Gucci from June 15, 2011-February 28, 2012.At GucciDiscounting for $166.

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